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Email Marketing and Sales Automation

Bringing a customer to your website is expensive. Selling to them again is where the profit lies. We build a comprehensive system of channels—Email, SMS/Viber, push notifications, and upsell funnels—that increase the value of every order and turn one-time visitors into loyal fans.

Why is advertising becoming increasingly expensive, while profits are not growing?

Many businesses focus solely on attracting new customers (Acquisition) but ignore those they have already acquired. This is a mistake. Without a retention strategy, you lose money due to:

Abandoned Carts

Over 70% of people start the buying process but then give up. Without automation, that money is lost forever.

Low Average Order Value (AOV)

Customers buy only one inexpensive product because no one has offered them a suitable add-on (upsell).

Forgotten Clients

The customer makes a single purchase and never thinks of you again, because you have no communication with them.

Lost traffic

People visit and leave the site without leaving any contact information.

How We Work: From Lead Acquisition to Repeat Purchase

The true value lies not in the first sale, but in the repeat sale.
To convert leads into loyal customers, we build a comprehensive process—from data collection and automation to personalized messaging and continuous optimization. Here is how we work, from the initial contact to repeat purchases.

Audit and Strategy

We analyze your database and current processes. We determine which channels (Viber, Email, Push) will work best for your audience.

Technical integration and data collection

We connect the systems. We set up pop-up forms to collect email addresses and phone numbers (in compliance with GDPR). We integrate upsell modules into the website.

Creative and Copywriting

We create banner designs and write copy that sells. From the email subject line to a short SMS message—every word is designed to drive action.

Automation and Commissioning

We set up the logic: "If the customer buys X, offer them Y via email after 5 minutes. If they don't open it, send them a Viber message."

Analysis and Optimization (A/B Testing)

We monitor the results. We test different offers and send times to achieve maximum return on investment (ROI).

Technologies We Use

We work with the best marketing automation platforms. For a mix of email and SMS, we use Klaviyo. For Viber and SMS campaigns, we integrate SMSBump (Yotpo) and Link Mobility. For upsell funnels, we rely on Zipify and ReConvert, while for push notifications and forms, we use OneSignal and Privy.

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Google Reviews

4.9 / 5 · 42 reviews

“In 4 months, they doubled our online sales. Their TikTok content is world-class — creative concepts, fast production, real results.”
Image for Improve.bg — photo-1494790108377-be9c29b29330 (media 14920)

Maria Stoyanova

NORDSKIN Cosmetics
“The best Google Ads agency we’ve worked with. ROAS increased from 2.1 to 6.8 in the first quarter. Transparent communication and weekly reports.”
Image for Improve.bg — photo-1507003211169-0a1dd7228f2d (media 14940)

Georgi Petrov

URBANO Furniture
“Their Meta campaigns filled our restaurants every weekend. I recommend them to any serious business looking for growth.”
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Elena Ivanova

MEZZA Restaurants
“In 4 months, they doubled our online sales. Their TikTok content is world-class — creative concepts, fast production, real results.”
Image for Improve.bg — photo-1494790108377-be9c29b29330 (media 14920)

Maria Stoyanova

NORDSKIN Cosmetics
“In 4 months, they doubled our online sales. Their TikTok content is world-class — creative concepts, fast production, real results.”
Image for Improve.bg — photo-1494790108377-be9c29b29330 (media 14920)

Maria Stoyanova

NORDSKIN Cosmetics
“In 4 months, they doubled our online sales. Their TikTok content is world-class — creative concepts, fast production, real results.”
Image for Improve.bg — photo-1494790108377-be9c29b29330 (media 14920)

Maria Stoyanova

NORDSKIN Cosmetics
Публикувано на Google Google
Ivanesa Ivanova profile picture
Ivanesa Ivanova
февруари 12, 2026
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex проверява дали оригиналният източник на прегледа е Google.
Отличен маркетиг и реклама!
Публикувано на Google Google
Ivana Georgieva profile picture
Ivana Georgieva
Ноември 15, 2025
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex проверява дали оригиналният източник на прегледа е Google.
Страхотно обслужване от страхотен екип! Научих много от книгата "Бизнесът на бъдещето"! Сърдечно благодаря! Препоръчвам ги с две ръце!
Публикувано на Google Google
Mimi Hristova profile picture
Mimi Hristova
Ноември 15, 2025
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex проверява дали оригиналният източник на прегледа е Google.
Много мили усмихнати и позитивни. Препоръчвам!
Публикувано на Google Google
Nikoleta Vasileva profile picture
Nikoleta Vasileva
Ноември 15, 2025
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex проверява дали оригиналният източник на прегледа е Google.
Много отзивчиви , страхотни , млади , амбициозни !

Frequently Asked Questions

It is not mandatory, but it is recommended. The real strength lies in the combination (omnichannel approach). For example: email is suitable for long-form content and catalogs, Viber is ideal for quick promotions, and upsells are designed for immediate profit. We will advise you on where to start.

Through "smart" frequency management and segmentation. Our systems track how many messages an individual has received. If they received an SMS today, we won't send them an email. If they have just made a purchase, we pause promotional messages to them for a certain period.

Outstanding. This is the easiest way to increase your revenue immediately, without spending a single extra lev on Facebook or Google advertising. The customer has already placed their trust in you—you simply need to offer them something else of value.

Absolutely. All the tools we implement—from pop-up forms to SMS lists—feature built-in consent mechanisms and easy unsubscribe options, ensuring your legal compliance.